Toronto based writer http://localhost:4321 en-us Sat, 26 Sep 2026 00:29:59 GMT http://localhost:4321/projects/television http://localhost:4321/projects/television Tue, 21 Jul 2026 16:39:23 GMT Wrote two seasons of "We Are Savvy", a kids TV show for YouTube Red, produced by Banger Films. Story editor in season 3 of The Baroness von Sketch Show. http://localhost:4321/projects/writing http://localhost:4321/projects/writing Tue, 21 Jul 2026 16:39:17 GMT Ask me how I became the music editor for Vice France (when it was cool). I briefly lived the dream and wrote about fancy mattresses and spending 48hrs in cities I'd never been to. Wrote satire for the CBC — your tax dollars at work! http://localhost:4321/projects/sunwing http://localhost:4321/projects/sunwing Tue, 21 Jul 2026 16:39:09 GMT I always got a kick out of writing headlines for Sunwing, maybe because writing them required me to imagine myself enjoying a sunny beach vacation. My intention was to create lines that were fun, a little sassy and captured the essence of an easy vacation. http://localhost:4321/projects/moxies http://localhost:4321/projects/moxies Tue, 21 Jul 2026 16:38:46 GMT The Hot Take: It's really hard not to talk about a pandemic during a pandemic. We put cute conversation starters on coasters to encourage patrons to talk about something else and take a break from the pandemic for a few minutes. http://localhost:4321/projects/siriusxm http://localhost:4321/projects/siriusxm Tue, 21 Jul 2026 16:38:28 GMT The Hot Take: Personal anecdotes are more convincing than corporate slogans. SiriusXM listeners telling personal anecdotes that ranged from silly to poignant in order to remind people that SiriusXM is wayyy more than satellite radio for boomers. http://localhost:4321/projects/longos http://localhost:4321/projects/longos Tue, 21 Jul 2026 16:38:19 GMT To celebrate its 65th year in business, local Ontario grocery chain Longo's wanted a commemorative magazine highlighting various departments and the farm to family table philosophy that imbues their brand. http://localhost:4321/projects/sourceforsports http://localhost:4321/projects/sourceforsports Tue, 21 Jul 2026 16:38:13 GMT The Hot Take: There's nothing better than outdoor sports, especially after a desolate winter lockdown. Simple, clean campaign featuring no nonsense headlines and social copy. http://localhost:4321/projects/moosehead http://localhost:4321/projects/moosehead Tue, 21 Jul 2026 16:38:07 GMT The Hot Take: The best beer is the one you drink at the end of a hard day of work. http://localhost:4321/projects/kraft-dinner http://localhost:4321/projects/kraft-dinner Tue, 21 Jul 2026 16:37:42 GMT The Hot Take: KD may be Canada's number one noodle, but the boxed mac and cheese aisle has gotten pretty crowded, so we partnered with The Beer Store and released the world's first KD 2-4 for the May 2-4, so people could spend less time prepping for the long weekend and more time enjoying it.